At ANN INC. WE GET WOMEN. Real women live ever more complicated lives. They juggle more activities play more roles and carry more expectations. But what women value is what they have always valued: connecting with others making smart choices looking and feeling great. Living life fully means women choose to play all their roles with confidence and style. For more than half a century we have evolved with the needs of real women who live full active lives. We get that a woman expresses herself through what she wears – at work at home and at play. To meet her needs we design pieces for her life and her changing roles to help her look and feel confident and beautiful.